Author: Venture Controls

Top 5 Email Marketing Tips for Auto Dealerships to Get More Leads

Savvy auto dealerships are using email marketing to generate more leads with cost-effective, data-driven campaigns. However, getting positive ROI on email campaigns requires a little know-how. Follow these top prospect marketing tips to generate more leads at your auto dealership. 1. Use Incentives You have to give your recipient a good reason to open your…

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The Simple Reasoning of an Email Recipient

Wouldn’t it be great to be able to get inside the minds of those people you are about to target with your prospect email marketing campaign? It’s not wholly possible, of course, as each individual is unique – and so is their specific reasoning. However, in more general terms, when receiving an email, and deciding…

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Do You Know How to Drive Sales to Your Dealership with Innovative Content?

When it comes to engaging with today’s consumer, you’ve got to take into consideration that you’re not just competing for their business, you’re also competing for their time. It’s estimated that prospective customers read just 20% of the paragraphs contained within emails. With such little time to convince people they should purchase from your dealership,…

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5 Key Concepts in Modern Dealership Email Marketing

Email marketing has developed quite a bit over the years. Even if you’re familiar with the basics of yesteryear, you may find the language of today’s marketers indecipherable. Here are a few of the key concepts empowering auto dealerships in their email marketing campaigns today. 1) Automation The core of modern email marketing, especially in…

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